Digital Ads Management
In 2024 alone, the global digital advertising and marketing industry has an estimated amount of $667 billion and is expected to reach $786.2 billion by 2026.
But running effective digital ads isn’t only about hitting “boost posts” or setting a budget. At X Digital Media, we don’t just run campaigns, but rather craft strategies that capture attention, drive clicks, and turn your online audience into real customers. Give us 8-10 minutes of your time to show why we’re the best Digital Ads Agency to give you the conversions you need!
Google Ads
One of the best ways to increase your online visibility and put your brand in front of the right people at the right time is through Google Ads. The concept is simple: to display your ads on Google’s properties, such as search results, YouTube, and other partner websites.
To give you a better idea of the kind of digital ads management services that await you, here are the following types of Google Ads that we can give you.
Search Ads
Search Ads
Location: Google Search Results
The best time to use: Promoting webpages related to targeted keywords
If there’s a bread and butter of Google Ads, it would be the Search Ads. Also known as fledgling AdWords before, they are now one of the smartly integrated advertising tools. Since they are internet-driven, you can reach more people who are actively searching for products or services like yours.
Display Ads
Display Ads
Location: Millions of webpages, apps, and Google properties in the Display network.
The best time to use: Build awareness and retarget users who didn’t convert yet
If you repetitively see visual digital banner ads such as images, videos, or animations, then you already have an idea of what Digital Ads are. It’s basically a type of advertisement that runs on a greater display network reaching millions of apps and websites such as Gmail and YouTube.
Shopping Ads
Shopping Ads
Location: Google Shopping, SERP, Images, Maps, and Search Partner Results
The best time to use: If you're selling products online
Ideal for e-commerce businesses, these ads showcase your products directly on Google with images, prices, and store names. They make it easier for shoppers to compare options and click straight to purchase
Video Ads
Video Ads
Location: Before, during, and after videos on YouTube
The best time to use: If you want to promote video content or each highly engaged user
This is mainly hosted by YouTube. These ads allow your brand to connect with your potential customers through engaging video content. It can range from longer-strot driven to short clips to boost engagement and brand recall.
Meta Ads (Facebook & Instagram)
Facebook alone has 3.07 billion monthly users as of 2025, not to mention Instagram’s monthly active users of 2 billion as of early 2025. With these countless users, targeting Meta Ads will give your brand the opportunity to connect with the right audience to establish familiarity and recognition.
Reach & Awareness
Reach & Awareness
If you want your brand to be at your customer’s disposal and increase their visibility, then by all means, this campaign is the way to go! It is a type of ad to maximize your audience as much as possible for specific promotions or other events quickly. Increase your visibility within a local area or specific region today!
Lead Generation
Lead Generation
As your trusted meta ads agency, lead generation is one of the services we offer if you want to establish a more direct line of communication with potential customers or assist with their other specific needs. With the main goal to capture user information directly on the Meta platform, it became much easier for your potential customers to avail your service or product without leaving the app.
Conversions & Sales
Tiktok Ads
Another Digital Ads example you can opt for is TikTok Ads. It is a paid promotion within users’ feeds with the main goal to reach businesses on a much larger scale and is ideal for targeting a younger audience. Here’s how you can maximize your Ads through our digital ads service:
Find New Customers
Find New Customers
Thanks to TikTok’s wide range of audience, it is one of the best platforms to post your brand ads while making sure that it reaches your ideal customer profile. It specifically targets their interest, behavior, or demographics that can put your brand in front of the right people who will likely engage.
How We Can Drive Traffic, Leads, and Sales to Your Business
Our goal at Xdigitalmedia is simple: to deliver powerful results with creative marketing solutions! And our digital ads service is no exception to this! We focus on strategies that not only attract attention but also deliver real, measurable results. Here’s how we do it!
Conversion-Focused Campaigns
Conversion-Focused Campaigns
Traffic is not the first or last step of digital ads. Converting traffic is where the actual results can be seen! And rest assured that as your best digital agency, clear call to action and optimized platforms are some of the things we focused on to take the next step when convincing them to sign up, make a purchase, or even make an inquiry.
Adapting to Trends
Adapting to Trends
We’re well aware of how quickly digital platforms can change; that’s why we always keep our campaigns fresh and competitive. In this way, every client we handle will adapt to new trends, formats, and audience behaviors. All that to say, you can always ensure your brand is always relevant in the market!
Frequently Asked Questions
It is a company that specializes in creating, managing, and executing online advertisement campaigns across various digital platforms. They are considered industry experts in a variety of areas such as Pay-Per-Click (PPC), Social Media Ads, and Search Engine Marketing (SEM).
Yes! If you want much better results from the industry’s experts, then choosing a digital agency in the Philippines is the best option for your business. Regardless of what you need, whether more website traffic, better engagement, or improved conversion rates, the best marketing company will help you.
To track the progress of your digital ads, marketers need to look at various KPI’s such as traffic sources, bounce rate, average session duration, conversion rate, CTR, customer acquisition, and return on investment. These will give you a better insight into what drives your business and improve your efforts to see better results.
In terms of digital ads management platforms, some of the most common ones include Google, considering that there are 4.91 million people who rely on it, Meta Ads, thanks to the popularity of Facebook and Instagram, and lastly, TikTok Ads.
The cost for digital marketing ads greatly varies depending on the marketing agency you opt for and the strategies that need to be implemented. But generally, it can range from $1,000 to $3,000 USD.
In comparison to television ads or traditional marketing in general, digital ads are more effective because they are more target-specific and have a way to ensure that every ad reaches the right people. Not to mention that it’s more interactive, measurable, and most importantly, cost-effective to maximize your ROI and stay competitive.